- IMPImpact
- How much the change shifts what is possible in its field.
- FNDFounder value
- How useful it is to someone building a company now.
- BRKBreakthrough
- How new it is compared with what came before.
- RDYReadiness
- How close it is to being usable in production.
- MKTMarket impact
- How strongly customers and buyers are pulling for it.
- ECOCost economics
- Whether it makes something cheaper or more profitable.
- CMPCompetitive signals
- How crowded the space already is.
- FITStrategic fit
- How well it matches the direction of your product.
- RSKRisks and constraints
- Regulatory, technical and operational drag.